Services

Crest Asia Pacific is a boutique consultancy operating in the global hydrocarbons industry, specializing in corporate strategy advisory, digital transformation strategy, organizational development advisory, business development strategy, marketing strategy and select technical consulting.

We can deliver these services through in-person consulting, teleconference consulting or virtually through emails.

Corporate Strategy Advisory:

We work closely with Senior Executives to drive corporate vision into reality by creating and developing feasible roadmap to achieve overall long-term and sustainable growth for the company. We provide such services by liaising with CEO/Board on high level corporate strategy thru Non-Executive Director and Advisory Board Member role. We drive the CEO/ Board to run the company with a balanced and growth portfolio to have the sustainable cash flow.

Digital Transformation Strategy:

Crest Asia Pacific helps organizations accelerate their digital transformation journey through AI- and data-driven solutions that optimize operations, enhance predictive maintenance, improve safety, and advance sustainability objectives.

Our approach combines traditional engineering expertise with modern digital technologies. By integrating Engineering Technology (ET), Operational Technology (OT), and Information Technology (IT), we help clients unlock value from their data and transform insights into measurable business outcomes.

We support organizations in building modern digital enterprises by leveraging Industrial IoT, Cloud Computing, Big Data, Data Lakes, AI and Machine Learning, Advanced Analytics, Mobility and Augmented Reality, and Robotic Process Automation. Together with our technology partners and deep industrial domain expertise, we help clients define and execute their digital vision and transformation strategy.

Working alongside our customers, we design and implement digital transformation programs that span the entire asset and operational lifecycle. Our flexible and scalable solutions are tailored to each organization’s unique challenges and objectives.

As organizations move from isolated proof-of-concept initiatives to enterprise-wide AI deployment, they often encounter challenges related to infrastructure, operating costs, data complexity, and governance. Crest Asia Pacific helps clients overcome these barriers and successfully scale digital solutions across their business.

Our Digital Transformation Approach:
  • 1.Assess & Diagnose
    Evaluate operational challenges and identify digital opportunities aligned with business goals.
  • 2.Define the Transformation Roadmap
    Assess and prioritize digital initiatives across customer experience, products, operations, and IT infrastructure.
  • 3.Build Organizational Alignment
    Socialize the digital strategy across the organization and secure executive sponsorship and stakeholder buy-in.
  • 4.Select the Right Technology Partners
    Identify and engage technology and implementation partners with the expertise required to support the transformation journey.
  • 5.Enable Workforce Adoption
    Prepare employees for change through communication, training, and alignment with the organization’s digital vision.
  • 6.Execute & Scale
    Support implementation, monitor outcomes, and provide ongoing guidance to ensure long-term success and continuous improvement.


Organizational Development Advisory:

We provide insights in various operating models that allows a company to turn its strategy into results, clarify where and how critical work gets done in the organization in support of your overall strategy, improve your company’s performance and become a better place to work by ensuring your entire organization can deliver on your strategy. We focus on both direct and matrix organization structure depending on the functions and geographies so that it works as centralized but also localized as the case may be. We look at company’s whole supply chain and work process to improve their operational excellence so that they are competitive in this dynamic world and improve their margin.

Business Development Strategy:

Leveraging on our decades of mutual trust and relationships, we make connections with people and companies. We focus to identify business & specific project opportunities, develop alliances, partnerships and provide advisory role for Mergers & Acquisitions. We bring out potential values of each party to contribute in achieving a common goal and help to create long-term relationships between all the parties. We also focus on helping customers to invest in right investment using our 360-degree approach of the market, their clients, competitive landscape and internal strengths.

Marketing Strategy:

We provide advice on the most effective way to promote your products or services to the market and building up your reputation in the long-term. This includes identifying and building various sales channels as well as marketing channels including promotion, conferences, social media etc. We also perform the cost-benefit analysis of each sales and marketing channels prior to its implementation so that our customers get the value vis-à-vis risk involved.

Global Consulting:

We work with top-level global consulting firms wanting additional high-level technical advisory and specific technical input and industry understanding. We also work with Finance Companies (Investors/Lenders) and hedge funds in review of certain strategic markets, engineering and construction landscape: competitive advantage and specific company corporate strategy review.

Technical Consulting:

As an independent and unbiased consultant, we through our industry renowned associates provide advisory to the technical and technology selection by critical assessment of various licensed process technologies, catalysts, process design, specialized equipment, rotating machinery, material selection and engineered products for use in oil refineries, petrochemical facilities, offshore oil and gas facilities and LNG/gas processing plants. We can provide advisory on engineering companies, equipment vendors and suppliers to deliver successful projects for our customers.